Enterprise spirit：Be pragmatic and strive for excellence, always striving for the first place.

Corporate Purpose：Enrich employees and repay society.

Corporate Vision：To build a global supplier and service provider of steel and metal products that leads in green low-carbon practices and efficiency.

Corporate Mission：Share with employees, thrive with the motherland, progress with society, and coexist with the environment.

Enterprise development strategy：upgrading, transforming, merging and expanding the main iron and steel business, transforming and upgrading China's manufacturing industry, and promoting the application of artificial intelligence.

Core Values：Dedication to work and respect for people, loyalty and dedication, innovation and efficiency, wisdom and practicality.

Work style：Respond promptly, act immediately, get things done properly, and focus on results.

Environmental protection goals：Set a national model for environmental protection and achieve the top rank in environmental protection work in the province.

Brand positioning：Green dedication, quality dedication, honest dedication.

Employment philosophy：Everyone is a talent; we let talents compete rather than judge them by appearance. Respect talents, respect knowledge, respect labor.

Management philosophy：There is no end to enterprise management, and there is no end to technological progress.

Service philosophy：Making good products is the best way to serve customers.

Five major commitments to customers:

First, achieve five 100%: 100% delivery quantity, 100% delivery time, 100% product quality, 100% invoicing, 100% refund;

Second, refunds are allowed at any time if not satisfied with the quality;

Third, serve the entire life cycle of products, be thoughtful in every aspect, and provide value-added services;

Fourth, provide personalized customization services to meet customer needs;

Fifth, customer recognition and satisfaction are the only standards for products, and customer rights and interests are protected with implementation standards higher than those of the industry.

Marketing philosophy：Marketing is the core competitiveness of an enterprise. All employees serve marketing.

Actively promote the direct sales model for end-users, enabling Jingye Steel to enter every project and every construction site.

Safety concept：Safety is greater than everything, and safety is more important than everything.

Quality philosophy：high standards, refinement, zero defects.